iPhone 4S launch conducted at five stores in China on January 13, 2012 should be canceled. Since there is no obvious reason for cancellation, the buyer who has long been lining up since the night before looks upset and then throw the egg into a store that will sell the new iPhone.
As quoted by Bloomberg, the previous Apple advertises that there will be the launch of the iPhone 4S at three stores in Shanghai and two stores in Beijing on January 13, 2012 beginning at 7 am.
However, although time has shown at 7:15, the store not being open. A merchant in the store could speak through a speaker that the iPhone 4S store sales canceled that day. After the announcement, things began to chaos. This condition compel local police to close the five stores. Managing Director of China Market Research Group’s Shaun Rein assume that the cancellation of the launch of the iPhone 4S at five stores showed store management system that unorganized. Though everyone is aware of the ads if the store will sell the iPhone 4S.
deceived Ad
At Xidan, a district in the capital Beijing plans to distribute tickets for queue 1000 and only allowed to buy an iPhone 4S maximum of two units. In Shanghai, a store in the Pudong district would open his shop an hour early to accommodate the queue before the sale opened.
However, the plan was only a plan. The proof, one retiree who wishes to purchase an iPhone 4S also had to bite the finger because it does not work queue. “He said the store will open at 7 am, but I actually was told the goods was up when I arrived in front of the store promptly at 6 am,” said Li Yun.